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What is it?

The analysis of, and planning for, the development, delivery, and consumption of global content; in essence, globalization is the analysis that forms a global content strategy.

Why is it important?

Globalization reveals the benefits, risks, needs, and demands of content among all target consumers and influences better decision-making for global information exchange.

...continue reading "Term of the Week: Globalization"

What is it?

The quality of being able to discover and retrieve technical information through searching or browsing.

Why is it important?

Technical information must be found to be consumed; otherwise, it is useless.

...continue reading "Term of the Week: Findability"

What is it?

The extent to which content is available, understandable, and usable by all, regardless of disabilities or impairments such as sensory, physical, cognitive, intellectual, or situational.

Why is it important?

Accessibility equals usability for (almost) everyone. Many people think, Oh, for the blind, when accessibility is mentioned, but it encompasses much more than that.

...continue reading "Term of the Week: Accessibility"

What is it?

The degree to which an individual can accomplish specific tasks and achieve broader goals while using a particular tool or service.

Why is it important?

Despite the constant overuse of the term and misuse of the research, industry professionals have long known that good usability often holds the key to business success both on- and off-line.

...continue reading "Term of the Week: Usability"